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Thoughts on design, blogging, community, and more.

Why Food Bloggers Are Pointing to NYT Cooking

Lately, almost every food blogger I’ve spoken with about redesigning their site brings up the same one: NYT Cooking. Not because it’s flashy. Or new. Or doing anything revolutionary. It’s something else entirely: it just feels good to use. Calm. Clear.

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When design gets in the way

This morning, something odd happened at the gas station checkout — all because of a straw. I’d just grabbed an Up & Go protein drink, and the woman behind the till did something unexpected. She pulled out an empty container from behind the counter, scanned that one, and then handed me the full one I’d actually picked up.

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Up and Go

When Simpler Tools Make Life More Complicated

Does this sound familiar? You launched one landing page for a freebie. Then another for a seasonal opt-in. Maybe one for a waitlist. A few more for a product launch or challenge. Now it’s months (or years) later… and you’ve got a mix of LeadPages, email automations, Google Sheets, and forms that no one quite remembers setting up, but you’re too scared to delete just in case.

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